Why Your Small Business Should Avoid Reputation Management Services

Carmen Rane HudsonGeneral Online Marketing


Reputation management services can be problematic for small business owners. Though maintaining a positive image online is more important than ever, many of these companies go about it the wrong way. There are two primary problems. The first is extortion. The second is fake reviews. Extortion Some reputation management companies actually damage your reputation themselves. Then they contact you. They … Read More

One Veterinarian’s Approach to Successful Email Marketing

Carmen Rane HudsonGeneral Online Marketing


On the Internet, a lot of the advice about email marketing is aimed at people who are engaged in e-commerce. A high percentage of those people are selling digital products that can be sold to anyone in the world. And a large percentage of those digital products revolve around Internet marketing. That means a lot of the strategies that are … Read More

Blog Round-Up for the Week of July 29, 2013

Carmen Rane HudsonGeneral Online Marketing


This week I’ve got 8 posts to share with you, and they sort of cover a broad range of topics. I’m not really presenting them in any particular order other than “the order they’re on in my notebook!” So please don’t read anything into that. 1. 4 Reasons Why You Might Not Need a Content Marketing Plan A nice post … Read More